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The little time our business prospects have to read anything should be very much on our minds when conducting B2B marketing. Today online content such as white papers must be formatted to address the 'short attention span' of today's business reader. To read the rest of this article, please follow the URL link above: Read More

In this second post on StumbleUpon over the last two days I wanted to share this great video on how to promote your small business Website with StumbleUpon. In the video, Bob Sommers does a great job of explaining how this particular social bookmarking sites works and even some tips. (Submitting your own sites is bad form so get your friend to do Read More

Lisa Wood's blog post about how to use StumbleUpon to grow your small business is the first in a series of posts about using the social bookmarking site as a powerful marketing tool to promote online ventures. The post begins with a simple introduction to the site and an explanation of how it works. Next come posts on how StumbleUpon can help you Read More

Are you making the most out of social media? Here are some great tips I gleamed from the Seattle Chamber's latest event: Developing a Social Media Plan for Your Business. Read More

Social Media has been heralded as the great new frontier in B2B marketing. But beyond the hype, many experts are missing its hidden impact on reading time, message retention, and the willingness of busy executives to read lengthy, detailed business information. As we grow accustomed to the short, quick messaging methods commonly associated with Tw Read More

White papers are not longer a 'geeky' technical communications medium reserved for men in white lab coats. Today every company from Agriculture to Zone Planning has discovered the power of the white paper medium to educate, inform, convince, and generate new opportunities with both business and technical professionals. But as waves of new white Read More

One of the most important keys to getting good placement in search engines is to get other websites to link to your site. Some of the techniques being used by online marketers and unscrupulous link-building "businesses" will build nothing but animosity for your business. Whether you do your own link-building, have one of your employees do it, or Read More

Brian from CopyBlogger just put out a great free report about Authority. # The Shocking Power of Authority # Cashing in with Authority # Google Loves Authority Too and more Grab your copy now, it's free and you do not even have to provide your email address. Read More

Using Facebook, LinkedIn, Twitter is important for many small companies. It doesn't work for everyone. American Express OPEN Forum's VP of Branding posted about Online Marketing and links to a good PDF download. Read More