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Referrals happen, thank goodness, but for too many, they happen randomly, almost accidentally. One of the keys to tapping the systematic generation of referrals is to identify and address the customer touch points that add up to lead a customer to the logical and emotional decision that your organization is referable. Read More

From the page: "I got a phone call on Tuesday from a marketer who asked about running advertisements on Marketing Ninja. I haven't put up any advertisements since the redesign and the idea of running some new advertising appealed to me; however, our dear potential advertiser had a few missteps that ruined their sale that I thought I would share: Read More

Why taking the attitude of serving people will help you make more sales Read More

Top 41 Negotiation Quotes Read More

Partnership is a powerful place to sell from. You can only be in that position if your prospect sees you as such. The best way to achieve this is by understanding what the key business objectives are and only presenting solutions that can support them. This blog will give an example on how to accomplish this during an interview. Read More

Does selling come easily to them, or are they struggling for every dollar? Psychoanalyst Dr. Kerry Sulkowicz deconstructs the sales team and explains why "B" players make themselves less effective. Read More

Michael Port video (author of Book Yourself Solid) from small business marketing seminar - funny, relevant and easy to understand small business marketing and how to talk about what you do. Read More

Here's a quick tip that can really increase your ability to move a sale forward, especially if you're new to selling. Many jobs have a characteristic “voice” — a way of speaking (tonality, rhythm, vocabulary, tempo) that identifies the speaker as a member of that profession. One of the easiest ways to spot a newbie salesperson is that they've got Read More

According to Deborah Micek, women are naturally better sales professionals than men. Part of the reason for this is that both men and women tend to believe that women are more trustworthy. People believe that women lie less, are more responsible and are more honest at work. She explains that her opinions are backed by Martha Barletta's book, Read More