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Are you looking to get more targeted Twitter followers? We'll teach you Twitter list-building methods that are both efficient and effective. Read More

Today's podcast is about 10 Things That Will Not Change About Social Media in 2010. There have been 1000's of bloggers who have put fingers to keyboard and pounded out their predictions for social media in 2010. While there's many predictions about future technology advancements, new demographics and debatable Twitter growth there are many things that are not going to change. So here is a summary Read More

Communicating with customers is no longer just about e-mail or marketing messages that you lob across a high wall and forget about. Soon you’re going to be able to send a message, and somebody’s going to instantly tell you what they think about it. The first time we bench marked our customer service comments online, it was 60 percent negative mentions. We have excellent customer satisfaction sco Read More

If you crack open most entrepreneurship textbooks, you’ll find that they talk a lot about how entrepreneurs finance their businesses. Because these books are targeted at students in courses that focus on the creation of high potential businesses, they spend a lot of time discussing venture capital, angel investing, and other sources of external equity capital. As a result, they don’t describe ho Read More

"You probably spend way too much time researching the “best new ways” versus how much time you spend on trying things out. I advocate that you break out some budget and time for experimenting in lieu of spending huge chunks of money and time on research. Read More

As a management consultant, I felt it was necessary for me to experience exactly what a business owning client would go through, if I was to recommend to them, that they promote themselves and their business, via a blog that they needed to write and publish themselves. This blog outlines my personal experience in publishing 25 business blogs in 25 weeks, details what I learned in that process, a Read More

One of the best things about marketing is that you can gain ideas from a variety of areas and the festive season is one of them. After a hectic year for many of you this is the last week before taking a well deserved break.

Here are 5 simple marketing lessons from the festive season you can apply to your business in 2010.
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Too many sales people spend too much time committing to do this or that to achieve sales success. For 2010 figure out what you should STOP doing and give yourself a real shot at succeeding. Read More

Let’s face it; most small businesses do the bulk of their business locally. So, the thought of gaining access to Facebook’s 300 trillion Read More