It's tempting to stick with the sales techniques that have worked for us in the past, but going that extra mile beguiles customers, sparking new interest in what we have to offer.
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The Wow Factor Sends Customer Satisfaction Sky High
Posted by PaulCherry under Customer ServiceFrom http://www.pbresults.com 5834 days ago
Made Hot by: on December 10, 2008 6:19 pm
Your 401(k): Another Way To Borrow
Posted by BizBox under FinanceFrom http://bizbox.slate.com 5834 days ago
Made Hot by: on December 10, 2008 6:03 pm
BizBox's Jerry Kalish on the rules for borrowing out of your 401(k)--and the risks.
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You Want Customers? Ask For Them!
Posted by smallbizbee under Customer ServiceFrom http://smallbizbee.com 5834 days ago
Made Hot by: on December 10, 2008 9:03 am
A simple lesson I learned from a Christmas tree salesman could turn your customers into a referral generating machine—
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Display Ads Put Searchers in a Branded State of Mind
Posted by suzyQ under AdvertisingFrom http://www.marketingvox.com 5835 days ago
Made Hot by: on December 10, 2008 8:18 am
A Specific Media study finds the presence of display advertising significantly affects click-through and search style across both paid and organic searches.
In the "travel and tourism" category, display advertising engendered a 274% lift on both paid and organic search. A 260% lift was seen on searches in realm of "health," while "personal
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Generation X Marks a Sweet Spot
Posted by suzyQ under NewsFrom http://www.emarketer.com 5835 days ago
Made Hot by: on December 10, 2008 2:26 am
Generation Xers—Americans between the ages of 32 and 43—are plugged in and glued to their PCs. They can be a dream target for digital marketers, as long as those marketers understand Gen Xers' quirks.
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Creating an internal marketing training program
Posted by ducttape under MarketingFrom http://www.ducttapemarketing.com 5835 days ago
Made Hot by: on December 9, 2008 6:43 pm
Far too often businesses of all sizes leave the official job of marketing to, well, the marketing department, which can also be known as the owner of the business or top sales person turned into the marketing person. But, here's a little flash - anyone associated with your business that comes into contact with a prospect or customer is performing
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How to save $10k in Product Development Costs with Online Surveys
Posted by scottfox under StartupsFrom http://www.scottfox.com 5835 days ago
Made Hot by: on December 9, 2008 5:44 pm
Helpful and inspiring explanation of how using surveys is cheap but very effective in making more money online.
Asking customers what they want can help guide product development more cost-effectively.
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Let Us Now Praise Olympia Snowe
Posted by BizBox under NewsFrom http://bizbox.slate.com 5835 days ago
Made Hot by: on December 9, 2008 5:44 pm
Slate's BizBox jumps off from an interview that Sen. Olympia Snowe (R-Me.) did with Business Week to discuss her plans for fixing the Small Business Administration.
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The Inigo Montoya Guide to 27 Commonly Misused Words — Copyblogger
Posted by himangim under Online MarketingFrom http://www.copyblogger.com 5835 days ago
Made Hot by: on December 9, 2008 4:57 pm
So let's take a look at 27 commonly misused words. Some are common mistakes that can cost you when trying to keep a reader's attention. Others are more obscure and just interesting to know.
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ALWAYS Win! - Vince McMahon
Posted by YEVF under Success StoriesFrom http://www.youngentrepreneur.com 5834 days ago
Made Hot by: on December 9, 2008 2:32 pm
“I don't know who the hell I am, I don't know what I want, except, I've got an insatiable appetite for life, and I want more, more, more!”
As Vince McMahon utters these words, he sits atop a billion-dollar fortune, solid in his reputation as one of the most successful promoters of professional wrestling in world history.
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