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Brand reputation, or what your customers think about your business, is crucial for any small company that wants to attract new clients and grow a business. What one customer says in a blog or product review can directly influence another customer's decision to choose you over your competitors. Here are four ways you can monitor your brand onli Read More

For years, eBay espoused an egalitarian view that all of its sellers should be treated equally. But these days, the online marketplace is increasingly taking an opposite tack by offering discounts to its biggest sellers, hoping to lure more of their business. The change in tactics, which coincides with efforts to revive the company's grow Read More

Think about all the awful, awkward, agonizing situations you've been in when there was an elephant in the room. Maybe the elephant is that you're nervous, maybe you're low in experience on a given issue, or maybe you're about to say something highly personal. Whatever's making everyone so uncomfortable, here's a tool you can use to Name It a Read More

The cost of health care is on the rise and fewer micro-businesses owners are offering coverage to their employees. A survey of nearly 4,000 micro-businesses found that 18.6% of the respondents said their health care plans are covering full-time employees this year. That number is down from 46.2% in 2005. A micro-business has 10 or fewer em Read More

If you've ever gone to a business networking event and (a) wondered who to talk to, (b) wondered what to talk about, or (c) left the event with a handful of business cards but not solid leads, this is a great article to help you make those meetings more productive and focused. Read More

Do you use script books to talk to your prospects? If so, it's time to set them aside and learn this one easy skill that will move you leaps and bounds beyond your competition in network marketing. Read More

When you have a dedicated sales force and superior product, why do you lose so many sales to "low price?" Colleen Stanley of SalesLeadership explains for reasons great sales teams run into this problem. Read More

It should be a simple thing but simply saying, "Hello, welcome to our email list", isn't the way to invite or welcome new subscribers into your database. Could not knowing what to say to new members be what is keeping most email marketers from sending welcome messages? It definitely could. Which brings me to the point: just what should an email Read More

Check out these top 100 blogs to help bolster your business acumen. HR World's list includes classics like top selling business authors Tom Peters, Charles H. Green, and Bob Sutton, along with some exciting new blogs that might surprise you. Read More