This is a great review of Anita's webinar on using coupons and discounts online, in the smartest ways possible. Lisa Barone summarizes: "In yesterday's post about how small business owners can learn social media, I noted that webinars gave business owners a great way to learn from experts without..."
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How To Keep Customers Loyal With Coupons
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From http://smallbiztrends.com 5258 days ago
Tiger's Nikes Suck. Gimme Freddie's ECCOs!
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From http://waltgoshert.com 5258 days ago
Star of Day One of 2010 Masters: Freddie Couples and his ECCO golf shoes. Tiger and Nike respond with their video ad.
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New Tiger Woods Nike Ad
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From http://flyingpigcommunications.com 5259 days ago
What are your thoughts? What do you think was Nike's purpose? Is this ad 'selling' something or doing something else? I'll give you my thoughts tomorrow, but I'd like to hear your thoughts today......
This gives us a good place to start a discussing about advertising, uses, purposes and goals. Read More
This gives us a good place to start a discussing about advertising, uses, purposes and goals. Read More
Why Direct Marketers Hate Beer Commercials and Branding
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From http://gilbertdirectmarketing.wordpress.com 5265 days ago
Take Names and Kick Butt … A Prescription for Commercial AdAgencies
Here are four ways that I would’ve rewritten the scripts of all the commercials I saw (and a select few actually did this):
1. Drive people online for more info (or to a Chevy Chase video to continue the brand interaction. Remember time interacting with a brand means more brand loyalty).
2. Get... Read More
Here are four ways that I would’ve rewritten the scripts of all the commercials I saw (and a select few actually did this):
1. Drive people online for more info (or to a Chevy Chase video to continue the brand interaction. Remember time interacting with a brand means more brand loyalty).
2. Get... Read More
Web Analytics: Grain Matters! : on target
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From http://www.cbsolution.net 5268 days ago
It is funny to discover that some web analytic applications, despite their name, are not "analytic enough".
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Business And Podcasting: Finding The Benefits
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From http://nichecashworld.com 5268 days ago
In recent years, podcasting has become quite a phenomenon. Who hasn't heard of iPods or Apple iPods - small portable and trendy media
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Google tries to prove longer-term advertising mettle with remarketing
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From http://digital.venturebeat.com 5273 days ago
Google built an empire out of serving consumers ads matching exactly what they were looking for at exact right moment ...
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Sales Tip A Day: Canadians Spend More Time On the Internet than TV
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From http://www.salestipaday.com 5274 days ago
Canadians spend more time on the Internet than on the TV. What will come as a shock is the disproportionate advertising spend that goes to Newspapers compared to the Internet – This will show that the end of newspapers is near.
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Top 100 Spenders On Advertising In 2010
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From http://omgzam.com 5275 days ago
Still under the gloomy financial crisis, many major brands and companies were forced to scale back their marketing budgets in 2009. However, the minority saw this as an opportunity instead, allowing them to maintain or even grow their adspend to take advantage of reduced media costs.
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KDF Blog - The 5 Best Ways to Advertise on a Budget
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From http://kdf-comp.blogspot.com 5275 days ago
With the current economy businesses need to be smart about how they are spending each dollar. Here is a list detailing the five best ways to advertise on a budget.
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