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As an effort to make it easier for small and medium businesses to bid on online display ads, Yahoo! has unveiled its new self-serve display ad solution, My Display Ads. The platform is meant to send the message to marketers that display advertising isn't just for the big companies, anymore. Yahoo! My Display Ads offers an easy, affordable way t Read More

Knowledge and ability mean nothing without action. With the credit crunch and the recession biting hard, sales people and business owners alike are becoming increasingly despondent and shying away from picking up the phone to customers for fear of hearing another no. Now is the time to pick up the phone and stay close to your customers. The com Read More

You surely must have heard of Twitter by now. It's all over the cable and network news, in newspapers, on TV commercials, and even on billboards. It's more than a trend, it's a movement. And it's time you got on board to put Twitter to work for your small business. Read More

Renowned Lebanese-American poet Kahlil Gibran popularized the aphorism, “Should we all confess our sins to one another we would all laugh at one another for our lack of originality.” Gibran's words are certainly true in marketing. The costliest marketing mistakes are surprisingly common. In fact, most can be summarized in these seven deadly sins Read More

It's not breaking news that the citizens of the Internet love some humor. It always excites, yet hardly amazes me when I see something start to spread around and go "hot" all at once. Friends send me videos, photos and blog posts that are hilarious, sometimes intentionally, sometimes unintentionally. But the things that end up being the most hu Read More

How to Use Twitter marketing to make 5 figures a month in income and quickly grow your business using social media. Read More

Learn about Google Apps and small business. Read More

There was as much grumbling about the Twitter-style format of the 140 Character Conference in New York this week as there often is about 140-character limit in Twitter itself. Anything new or different can drive some people up the wall. Others, however, embrace the newness and the challenge of doing something completely different, and that is where Read More

If you want to make more money in business, become an expert, get famous, or many other things — the first thing you have to do is learn how to get noticed. But in today's increasingly crowded world, getting people to pay attention to you isn't easy -- unless you've got a list of proven tactics to fall back on. Read More