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In the introduction to his book Purple Cow, Seth Godin talks about what it takes to make a company remarkable. Does your company, business or product fit this description? Read More

Google has an interesting post up on its Retail Advertising Blog. The post gives tactics for marketing to four different groups of people in the current state of the economy. One of those groups is what Google's Yael Davidowitz-neu calls the "slam-on-the-brakes segment." Read More

Rather than trying topick the time, try to make the call. Read More

If you really want to close more deals, pay attention to the details. I see a lot of women who say they want to go after new deals yet they sabotage themselves by not jumping in with intention. Read More

Overview of MarketingSherpa report. Specific details from the important chapter on forms, subject lines, etc. Read More

Terrific advice and reminders about doing email right. And links to powerful research/data. Read More

In the film 'Enter The Dragon' Bruce Lee demonstrated the 'art of fighting without fighting' in which he shrewdly avoided a conflict by not allowing it to happen in the first place. The same idea could be relevant for small businesses who rely on customer service. Read More

Although the familiar poems says "Roses are red, violets are blue, Read More

You've heard of Twitter, Facebook and of course Bizsugar, but do you think of your email newsletters as social media opportunities? Here's ten ways to turn your email into a social-sharing hub. Read More