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19 Social Media Tips Under 140 Characters Here are a selection of Tweets (Twitter Updates) I recently shared on Twitter (via @shanegibson). I've put them all in one place as a brief social media tip digest. Social Media Tips: 1. Unique, brief sound bytes produced consistently can yield great results. 2. Once in a while ask your FB an Read More

3 days after our previous post on Whole Foods, its boycott group has grown from 23k to 28k fans. Meanwhile, two pro Whole Foods groups, “Support Whole Foods and Free Speech” and “I Support Mr. John Mackey and Whole Foods Inc” were set up; each with 3k fans. If you say numbers alone cannot dictate who wins, maybe the killer letter can Read More

You might have been aware of the term Marketing Funnel, with the “marketing funnel” model, your prospects gives you their email or physical address in exchange for getting something free. Over time, you move your prospects into your marketing funnel by introducing them gradually to purchasing your high-end products and service, by “funneling” pros Read More

How can you take your small business global? In my interview with international marketer Cindy King we discuss the tools, approaches and core concepts that can make your cross-cultural marketing strategy a success. Cindy King is a Cross-Cultural Marketer & International Sales Strategist based in France. She uses her dual background in sales & mar Read More

If you want to be influential with your prospects and maximize your sales results, spend your time and energy where it will have the most impact. Read More

Although education directory CourseAdvisor was receiving more than one million unique visitors a month, it still wanted to maximize the percentage of users that completed information requests and converted into qualified leads. In testing the TRUSTe Web Privacy Seal's impact on conversions when displayed, CourseAdvisor saw a 9% boost. Read More

Another Masterclass presented by Tibor Shanto and Top Sales Experts. "What's in Your Pipeline?", looks at things reps need to do that go beyond skills and technique. Read More

Using social media to promote yourself seems to be becoming more and more important for web worker, but figuring out the best was to do can be difficult. Chis Guillebeau and Gwen Bell have brought together a guide that demystifies the process: “The Unconventional Guide to the Social Web.” Read More

Vancouver-HQ'd local search firm Canpages is acquiring online social media platform GigPark today. The platform allows users to find local businesses and services through recommendations from friends, and to make recommendations themselves. Read More