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SMB marketing budgets, especially for content marketing, is usually pretty tight. I have come across more than a few studies that indicate many B2B SMBs have plans to increase their content marketing budget this year but even then, going from zero dollars to a couple hundred doesn’t give marketers Read More

THE PR VERDICT: "A" (PR Perfect) to Jason Collins. It's not just what he said and how he said it, but to whom he said it.
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THE PR VERDICT: “F” (Full Fiasco) for the proponents of austerity, who continue to lose a losing battle.
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Who doesn't love free publicity? Cindy Cyr explains how to write a press release that will get picked up by media outlets and drive clients to you. Read More

THE PR VERDICT: "B" for Barbara Bush and her off script comment. Going off message was mitigated by also robbing her opponents, the Clintons, of the same.
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PR WINNER OF THE WEEK: “A” (PR Perfect) to French authorities for pursuing criminal charges against those responsible for last year’s topless photos of Kate Middleton. Read More

THE PR VERDICT: "C" (Distinctly OK) for Apple. The news isn't good, but it surely isn't all rotten.
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Last week, I wrote about handling social media bad-PR situations when other users express their dislike for your attempt to engage them in a conversation.
The timing could not be more coincidental. Read More

What’s your favorite platter?

Imagine if someone asks this question to one of your readers

Would you expect him to say that his favorite dish is geekblogtips.com Read More