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You have found your dream franchise. The next step would be buying the franchise; the big question: how will you finance the purchase Read More

Selling your business may be your ultimate goal when you start the company, or it may be a decision you come to after years of running it. Either way, you want to be able to smoothly transition your business to a new owner when the time comes. That can take planning Read More

Are you a plate spinner? No, really – I’m not talking about literal plates floating around in the air; I’m talking about the personality profile called a “scanner” by Barbara Sher in her book, Refuse to Choose. I fought, argued, and wrestled with lots of different productivity suggestions, some from my peers and friends, and others from the tips in widely regarded productivity systems, like GTD. But it wasn’t until a very close confidant pointed me in the direction of Refuse to Choose did I really find my groove Read More

Much like the age old real estate axiom, location is of utmost importance when it comes to direct digital marketing. This is true in a number of ways, and Knotice has been working very hard to leverage that reality to improve the performance of various direct digital marketing campaigns - whether campaigns are executed in the email, Web site, or mobile channel Read More

Books: falling out of fashion, perhaps, but – business books, for sure – still so amazingly practical. What’s an hour of your time worth? How much time can a business book save? I posted here last week, in this context, about John Jantsch’s new book on referral marketing.

And today it’s Melinda Emerson’s Become Your Own Boss in 12 Months. I love the book, I’ve got mixed feelings about its title, and I particularly like its real-world common sense Read More

I've communicated with hundreds of startup founders over the past three years, and I've begun to notice a pattern. There are three points during the creating of a startup where the founders are most likely to close up shop. I call these the "danger points" and this post looks at how to avoid them Read More

Or are you starting to climb the walls? If you've been out of work for more than a couple of months, the monotony of sending resumes out, dealing with corporate HR departments, and sitting in front of your wide-screen monitor... Read More

The U.S. is the largest and strongest franchise market in the world, so naturally, franchise companies in other countries aspire to come here. However, the U.S. marketplace is littered with dozens of potholes and landmines just waiting for the unsuspecting.. Read More

Most SEO advice focuses on making your site look good to Google, but you also need to make sure it looks good to your potential visitors. This post explains the three steps you can take to increase the chances that someone will click through to your site from search engine results pages Read More