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One of the best things I did when I decided to simplify my life was to simplify my workday — first at my day job and later, by quitting my day job, in the work I do now as a writer and entrepreneur.
I’ve eliminated most of the routine, boring, administrative tasks with a few simple principles.
These days, I have eliminated the non-essentials, and can focus on what I truly love: creating. Read More

Most people think a press release is supposed to be about news that is happening at the moment because something is being announced (a new executive at the company, new product launch, how much money the company made). But did you know that a press release can also be used to tell a story that is considered more “evergreen” – an angle that reads almost like a feature story. Read More

It is important to monitor events within your client companies and your dream client companies. But, by itself, triggers are not enough. They make you look like an opportunist, and it is better to have built relationships, spent time within the organization, and to have a real understanding of their dissatisfaction. Read More

With April 15th quickly approaching, getting your tax forms in order has never been easier. This is partly because smart phones now feature apps useful for income tax preparation.
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In recent years, podcasting has become quite a phenomenon. Who hasn't heard of iPods or Apple iPods - small portable and trendy media Read More

Email marketing software has long been admired for its usefulness to assist businesses keep in touch with their customers, enhance their Read More

getting started with blogging and article marketing in 2006, a family member was attempting to get his new handyman business off the ground. Traditional advertsing was so expensive Read More

This almost seems as if it is a rhetorical question nowadays. Customers all seem to use their credit card. But for the business owner, accepting credit cards is often expensive - this is especially true if you use a merchant account that is ill suited to your business. Read More

While meditating on the issue of retaining and attracting people, I realised, that every organisation in every industry is facing the similar problem in the background of this truth, that the world is fast changing Read More