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Search Engine Marketing is an important part of any online business. Without traffic from search engines you are not likely to have the traffic you want or need for your business. Read More

In the current environment, with tight credit, securing start-up capital drives many entrepreneurs to turn to alternative sources. Traditionally friends and family have been an invaluable source of support for the aspiring small business owner. That applies to financial support as well. But beware!! Read More

According to Innovators Forum guest blogger Susan Fantle endless news stories about the threat of lawsuits have made companies very cautious. This fear can seep into marketing decisions, and, often, companies are terrified of over-promising what their product or service can do.

Strong marketing messages, however, are all about benefits -- what a product or service will do for the person buyin Read More

Interesting new Blog by Chris Farmer of Corporate Coach Group "How to improve your communication". I quess we could all benefit from that.

Before you say anything, ask yourself this question:

"What will be the likey consequence of what I am about to say?
Will it lead to a consequence that is...

1. Beneficial
2. Neutral
3. Negative

Read More

They somehow manage to rear their ugly head on all of our friends and followers lists. They are the social media users we love to hate and wish would be banned. Sometimes we keep them on our list out of sheer amusement just to see what they will say next. They are the 5 Annoying Social Media Users Who Should be Banned TODAY! Read More

No American can afford to treat salesmanship as a small matter. Why? Because the United States started out on a salesmanship basis for this reason: because only thirteen states were gained by war and all the others were gained by purchase and bargaining. Read More

“It takes 20 years to build a reputation and five minutes to ruin it. If you think about that, you’ll do things differently.” ~ Warren Buffet. Every business must manage their reputation because in the end, what else is there? Yes, a business with a great reputation can fail, but it is far more difficult for a business with a poor reputation to succeed. It really isn't difficult or time consuming Read More

Using Mike Michalowicz's blog post on 12 ways that entrepreneurs are wasting money as a jumping-off point, this post focuses exclusively on a dozen workplace people practices. Read More

I know there are some creative writers around here and, while it’s short notice, this contest may be up someone’s alley. There’s only a few days left before your tax return needs to be in the IRS’ hands — but if you’ve got a great reason why your 1040 won’t be ready, Outright is offering a chance to win $500. The absolute best excuse wins. Read More