HeatherStone commented on the following stories on BizSugar
Lessons from Lewis Howes, footballer turned million dollar entrepreneur
"Hi Lori, Great insights on a unique success story. I like the emphasis on relationship building and influencing others. These are both harder than they sound, but young entrepreneurs must understand them. Thanks also for being our Contributor of the Week on the BizSugar blog. Hope you've had time to take a look."Ideas a Dime a Dozen. How to Turn them into a Successful Business
"Harry, This is so true. If only every entrepreneur who started out understood the difference between a great idea and a business, we'd have fewer people getting disappointed when they find out what starting and running a business is really about. Thanks for sharing your thoughts and thanks to Sian Phillips for sharing this post with the BizSugar community. "Direct Mail Marketing: Get Your Goods in Their Mailbox
"Hi Shannon, Some marketing tools seem old school. Direct mail, for example, in the age of social media seems an old fashioned and costly way to reach customers. But, as you say, understanding what your customers want is the key. Who are your customers? What channels do they respond to? What channels reach them? Answering all these questions is critical instead of just assuming there is a standard way to reach your market."Why I Don’t Care About You: How To Write A Killer About Us Page (with examples)
"Hi Graeme, I'd argue the best "About" page tells audiences what's in it for them. What can they expect from your site? How will it help them? Answer this question correctly, provide content that follows through on your promises and they'll be back again and again."5 Of The Biggest Myths In Blogging You Need To Seriously Forget About
"Hi Fabrizio, In general, I don't like hard and fast rules. Like every other part of your business, it really depends on your customers, your clients and your brand. If one thing isn't working, try something else. This isn't to say tips from other bloggers are useless. But only experimenting with your own audience will let you know which ideas translate for you. "Subscribe
Goodbye, Google Affiliate Network (GAN)
"Hi Ivan, Thanks for sharing this post with the BizSugar community. There was an article about this same topic on Small Business Trends yesterday. I'm wondering. How big a deal is this for you and other affiliated marketers really? "