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The boss says this is what I think we should do. While this may expedite resolution to a problem it doesn't develop people. Leadership = Guidance. Read More
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Tim Hortons introduces a 24 oz. size coffee to compete with mega coffee sizes at places like Starbuck's. IMHO, its another chain that's driving this change. Read More
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This week's top articles and blogs for B2B and small business folk. Topics include: Marketing metrics, B2B social media, blogging mistakes, #hashtags, smallbiz tools Read More
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Case study: Was it reasonable to ask the inside team to absorb more accounts versus hiring more reps? Answer: Let's reason with math, not anecdotes. Read More
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Technical communication solutions will never be the same as physically being in the same room. The nuances are palatable and impossible to replace online. Read More
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The 4 day 40 hour work week is not new, but its also not that common especially in smallbiz. Pluses are recruiting, retention, morale and performance ($$). Read More
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This week's top articles and blogs for B2B and small business folk. Topics include: Sales comp, marketing myths, smallbiz resources, employee motivation. Read More
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What do top brand companies do in tough times? Often they'll increase their marketing efforts not cut them because its an investment not an expense. Read More
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Being aware of the costs is good but every moment thinking about a somewhat benign expense is a minute not thinking about growing their business. Read More
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Sales, Marketing, Finance and Technology all have empirical data to show their worth to the company. But who's most important to a smallbiz CEO? Read More
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