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There are many things that can go wrong when you’re just starting out, and some of them are unavoidable. You absolutely will learn from your mistakes. When you’re starting your own business it is better to be prepared than to rely on mistakes to get you through obstacles you will face. Read More

Your business relies on how quickly and easily people can find it online because one of the keys to being found online lies in the way your website is optimized for search engines. Read More

Brands are present on social media so they can interact with their fans and customers about various social issues, as well as their own products and services, and provide customer service in fun and exciting ways through various types of content. So why do they lose followers? Read More

We've all seen the hashtags on social media, but there are two questions at the heart of every hashtag. Why use them, and how to use them in a way that they will benefit your business? Read More

Google is finally getting on board and issuing a world-wide announcement requiring all websites to become mobile-friendly. Going mobile is important because your audience is using mobile devices to find you, buy from you, and to connect with your business. Read More

There used to be a time when being on Facebook meant your customers could see your updates, and engage with you simply because you were there. Today, reaching your customer on Facebook is a bit more complicated. Today we show you how to stay or not to stay on Facebook. Read More

Some owners take social media more seriously than others, but the fact is people will complain on social media about a product or service; and the response you give and the action you make is what brands you as a good company that cares about its customers. Read More

Yelp was in the center of customer review websites last year, and we want to tackle those concerns and clear any doubts you may have in order to help you make wise decisions that will help you attract customers by knowing how to properly use this tool. Read More

In order to brand your business better you have to adapt to certain trends, or raise awareness in such a way that will reach hundreds, thousands, and millions of people across the US and around the world. Read More

Here are three predictions from marketing experts that we believe will mark the way businesses promote themselves online. Are the days of free ads on social media sites over? Read More