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As a custom made business owner setting up a venture is all about passion, drive, attitude and creativity among other things. Creating one of a kind products and services is not easy but with a little bit of humor and inspiration on your side it’s not altogether difficult Read More

Part 2 of the 23 Qualities That Make a Custom Made Business Owner took you through 5 attitudinal aspects of a custom made business owner. Part 3 today will take you through creativity, style and three more aspects of working towards being different Read More

Part 1 of the 23 qualities that make a custom made business owner took you through…passion, the ability to spot a profitable niche, the willingness to go the extra mile, people skills and strategizing.
Here’s Part 2 of the 23 qualities that make a custom made business owner
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A custom made business owner is different from any other business owner because he or she goes about creating one of a kind products and services, bespoke stuff that no one else can. That’s why qualities of a custom made business owner are a little different from people who produce standardized go Read More

Thinking that you have a great product or service is a short sighted approach to doing business. That’s why I’m going to talk about products that are solutions and that is the reason why they are so successful. They help people with problems that seem insurmountable or are too time consuming as far Read More

here are 3 One of a Kind Business Ideas where you can get paid to shop. Sounds too good to be true? Read on… Read More

The key to success in business is finding the right niche. This is easier said than done as business has become so competitive these days that it is becoming increasingly difficult to find a niche that has not yet been explored. Or is it? Read More

If you want to stand out in the crowd, I’d say you’re best bet is to break out of the mould. Do something different, unexpected and deliver customer delight. Only then will you be able to make people sit up and take notice. What better way to do this than customizing products and services or tweaki Read More

Building a brand and expanding a business without any attempt to advertise a product is something most people will find unthinkable. This case study features a venture that has done exactly that for over 50 years now. Read More

Most times branding as an exercise fails simply because business owners burden their brand with too many qualities and elements. They then find that the entire exercise is rendered futile and that is really because their brand is overweight. By overweight I mean it is about too many things at one g Read More