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If you thought the $90m that WhaleShark Media paid for RetailMeNot.com was impressive, read this! We certainly don't see such acquisitions happen often, and when we do they are great signs for the affiliate marketing industry. Read More

When working on an affiliate newsletter you want to equip, not tell. Don not market to them, but rather: give them good tools to promote you. Read More

Oh, affiliate marketing videos! There certainly is no lack of you online. However, not all videos are created equal. Neither are all of them worthy of a serious marketer's time. Some promise you overnight riches (if you buy their tool or training course, of course), others plainly lack “meat on the Read More

I must admit, I just love the reasoning here. I also see how affiliate networks would, actually, be quite happy to entertain the proposed "cookie life" idea (as many networks earn their money based on the affiliate payouts). However, (a) I do not know of any affiliate network that supports somethin Read More

By all means, do complete as much of your affiliate profile as possible, but don't "overdo" it. If you don't know what something means, ask. Read More

Earlier this morning I've spoken in Riga, Latvia at iLive Internet marketing conference. However, I didn't have to fly over the Atlantic for this one. This was my first time to present via a video conferencing... To be honest with you, I was somewhat nervous about the whole idea (strangely, I would Read More

81.5% of smartphone users find mobile apps more engaging than websites. They also yield 30% higher conversions. Read More

Interview with Scott Kalbach, CEO of AvantLink on a new affiliate marketing analytics ("click stream intelligence") tool, AvantMetrics. Read More

If you aren't yet using affiliate links to monetize your blog, it's a high time to start playing with them! Here are just a few of the options that you have when it comes to "affiliate advertising links": (1) Banners, (2) Individual Products, (3) Widgets, (4) Text Links, (5) Reviews, Lists, Compari Read More

Naturally, explaining what an OPM does is not any simpler than describing what affiliates do, or what affiliate marketing is. In fact, it is quite a bit more complex, because you first have to explain what is affiliate marketing, who are affiliates, what is an affiliate program, and only then… why Read More