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It’s pretty easy to get more traffic through your Google Places listing. To be clear: I’m talking about your business listing on Google Maps. Read More

Who will update your website’s content? Someone on your in-house team? A web developer? Or both? I encourage you to define this before building the website with your developer so you will know what you’ll have control over. Read More

One of our international clients had 0.1% of visitors contacting them. After implementing the points in this article, their results went up to 1%. That's 10X improvement! If it's important to you to get more leads from your website, read on. Read More

There are many tools out there to test “mobile-friendliness” of your website. Almost all of them really only see if your website can be resized for mobile. The tool I will show you in this post will actually allow you to see what your site looks like on a smartphone.

1.) Go to www.mobilewebsite Read More

One of our international clients had 0.1% of visitors contacting them. After implementing the points in this article, their results went up to 1%. That’s 10X improvement! If it’s important to you to get more leads from your website, read on.

If you are intentional in focusing your homepage, land Read More

Chances are you have used an app built with Adobe Air technology. From organizing your Twitter stream to ordering pizza online, Adobe Air apps have been increasingly popular and have a wide array of uses. When it comes to using Adobe Air apps to interact with your customers the possibilities are en Read More

Social media, like anything other marketing tactic involves an investment. When considering using social media in your integrated marketing mix consider the following questions.

Do I have the time?
Social media is most effective when it’s consistently updated with fresh content. The social real Read More

Before you consider investing in another radio campaign or newspaper ad, consider the following forecast that Forrester Research recently released on interactive marketing expenditures.

They predict that interactive marketing channels such as search marketing, social media, and mobile advertisin Read More

It used to be that if you were going to make a large purchase like a piece of heavy duty machinery or a car, the information that influenced your decision the most was obtained from face-to-face interactions with sellers or info you learned at trade shows. But all that has changed as the Web has be Read More

“In the end, you make your reputation and you have your success based upon credibility and being able to provide people who are really hungry for information what they want.” – Brit Hume

Credibility is one of those things in life that can take years to build and only moments to destroy. With you Read More