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All the manpower shortages today at newspapers and magazines have made it much easier - in some ways - for getting print coverage. Read More

Many so-called social media marketing firm promise to build your audience by thousands of followers for pennies apiece. Read More

We do that for clients by promoting them as experts in their fields. That's not so hard to imagine for the entrepreneur being booked on radio and television. Read More

Digital media is affecting every print-related industry you can think of, including magazines and newspapers. Read More

I’ve known people who saved for years to pay for their books, only to realize afterward they had no money to market or promote them. Read More

The premiere of The Dark Knight Rises has had media outlets across the country asking for interviews with our client, the film’s executive producer. Read More

We all realize the power of social media for generating publicity about our message, products and books promotion or publicity Read More

No matter what business you’re in, how big your company is (or isn’t) or what kind of book you’ve written, you, too, can become a popular talk show guest Read More

By the way, I would also like to invite you to sign up for my free weekly PR report “The PR Insider.” I share tips, trends and case studies on how to get publicity and media. http://emsincorporated.com/pr-education/signup-for-pr-insider-newsletter/ Read More

Whether you’re a butcher, a baker, a retiree with a first novel or a college kid who’s designed a cool new app, you can – and should – be gathering and sharing links to your media coverage on your website. Sharing those articles and interviews tells visitors you have the implied endorsement of trad Read More