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The power of talk radio is perfect for anyone trying to market their message to the masses.   It has enormous value in any PR plan. Read More

If you get good (or bad) print publicity, you may see a domino effect. It starts with pitching print media with newsworthy stories. Read More

It's a question I hear frequently as more women start their own company, write a book, or turn their idea into a product. Read More

Helpful basic tips for your marketing and publicity efforts. These are the basic foundation for success. Read More

What five business lessons have you learned through experience that you would share with your 21-year-old self, if you could? Read More

Writing a how-to business book or memoir has become a recognized tool for marketing yourself and your business. It's a great way to establish your expertise. Read More

Many entrepreneurs and book authors have tried to market what they've created themselves but haven’t successfully secured media coverage. Read More

One of the most critical parts of any business plan is your marketing strategy. Here are some points to consider as you're developing your plan. Read More

There are a thousand ways to flub a radio, TV or print interview and media coaching can guide you to a great interview. Read More

The subject of genteel ways to share publicity arose during a recent meeting with our Social Media team. We kicked around ideas for sharing without turning off followers – and embarrassing post-ers. The team came up with some great suggestions, including the best types of messages for various socia Read More