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From the Page: "So what do you do if someone else is profiting from your own content and you're not getting adequate credit or compensation?

There are four options:" Read More

These are some great tips by Larry Chase and Eileen Shulock on generating high quality online leads. There's a broad range of techniques covered here, so at least one of these tips should be a winner for any business. Read More

Researchers from Duke University and the University of Waterloo have published the results of a study that suggests that brief exposure to Apple's brand logo drives higher levels of creativity than exposure to IBM's logo. In fact, the researchers suggest that subliminal advertising is actually more effective than regular advertising, because peo Read More

"After years of telling advertisers that the way they place ads is totally wrong, Google is finally coming around to accommodate Madison Avenue on its own terms. By perfecting paid-search and contextual ads, Google has done a lot to reinvent advertising. But old habits die hard, and advertisers still like to target ads based on good old demograph Read More

What do you do when you see one of your employees has posted a résumé to a service like Monster or CareerBuilder? That depends on why they're posting. Read More

What prevents you from being a great innovator? Not much. Innovators by and large aren't creative geniuses gifted with da Vinci-like talent. It's not what they ARE - it's what they DO. They do these seven things you most likely do not. Read More

From the Page: "When a Kansas City woman sought advice from The Today Show on supplementing her household income with a part-time job, Today's Money 911 reporter Jean Chatzky topped her recommended work at home list with Virtual Assistant. Who would have thought? Finally, Virtual Assistants are gaining the respect they deserve. " Read More

VISA opened up an IPO yesterday and raised nearly $18 Billion, in the largest IPO in history. Read More

From the Page: "One of the things that I've been recommending to my marketing clients, and one of the things that I did for Marketing Ninja today, is to have a brainstorming session where you determine what you're going to write about and what you're going to say to your readers in the long run." Read More

With apologies to Philip Kotler, whose four Ps—product, price, place, and promotion—have been integral to any successful product or service marketing effort of the past 50 years, today's successful marketing hinges on five new Ps. Whereas the Ps we studied in college are all from the provider's point of view, these new Ps focus with laser-like c Read More