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When I started my agency, it started out as an organic SEO shop. Soon I realized that there were quite a lot of people who were consulting with organizations large and small about how to optimize their own sites and properties, there were black, gray, and white hat strategies who were offering e-bo Read More

My experience has mostly been that how a site looks has little to do with how well it does its job. But you want to make sure that your pages aren't giving negative impressions. Here is an example of where overuse of Google ads and poor presentation will harm conversion rates, links and SEO results. Read More

With the new year comes new budgets, projects and social media goals. Many new businesses will be hopping on the social train. The question is how long will they last? Will they make it to their destination? Bigger question is do they know their destination?

Top 12 Reasons Why Businesses will Fa Read More

Any successful B2B social media plan includes strategies and tactics to forge relationships and build a brand. Building a brand through social strategies doesn’t happen overnight – it requires a sustained commitment using effective strategies for engagement and relationship building.

This holds Read More

“How do I create the perfect blog post?”

That question by a young student stopped me in my tracks. After all, is there such a thing? I had to dig deep on this question and turned to the qualities of my favorite bloggers to find some common themes. They seem to fit for me — leave a comment and Read More

Search Engine Optimization is the process of creating content that is significant to your business, matching the content to the search terms through keywords to build ranking and authority within the search engines organically to ultimately increase traffic, awareness and sales. The search engines Read More

Every day you can find an advice blog on how to improve your social media content. What to tweet. What to post. How often. When.

Much of the advice is helpful and full of common sense tips. The talk about engaging your audience, developing content people care about, listening and responding. I h Read More

Social marketing is great, wonderful, revolutionary, and fun. All on its own it can drive you pretty decent results (depending on your goal, and what you’re representing); however, social marketing can do so much more when it’s part of an integrated strategy. Read More

Some days it can seem overwhelming, you’re just trying to keep up and not make mistakes while having the constant pressure to produce more results and be more productive. Well, I hope I can save you some time and stress by sharing a few tools that will make your life easier and marketing better. Read More

If you’re an inbound marketer and you haven’t checked out Quora yet, you probably should. Quora is a simple, no frills Q & A site with a twist. It’s really fast, and it’s full of real, bonafide thought leaders. Quora is the new kid on the block, the new coffee shop on the corner that everybody’s ta Read More