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Paying the right price for a great seat on that flight to Jamaica is an art form. So is negotiating placement and rate in media buying. This article compares these two purchases, and includes tips on using technology to get the best rate and placement for your "flight. Read More

A few weeks ago I submitted a post on the correlation between confidence and success, and was surprised to find how many responded and expanded on this concept. This post is a follow up as such, and discusses the impact of beauty in the world and how it affects our success rate and confidence levels Read More

According to Sysomos, everyone on Twitter is just five steps away from each other and about half of all the people on Twitter are separated by only four steps after analyzing 5.2 billion friend and follower relationships on Twitter. Despite that, the six degrees of separation still holds true on Twitter where 13.06% of Twitter relationships are covered by it. Read More

This post is about selling, customer service, managing, and relationships. and virtually all relationships.

I regularly visit two dry cleaners.

Dry cleaner #1: The front desk person always has a smile on her face, calls me by name, acts excited to see me, and we chat it up for a couple minutes every time I'm there.

Dry cleaner #2: The front desk person doesn't Read More

In-depth interview with the founder of Sevans Strategy Sarah Evans aka PRSarahEvans with the story of her RISE to the top and taking the entrepreneurial plunge Read More

Why you need to adapt your social media communication to reach your international audiences, and a few insights into cultural differences on the main social media platforms Read More

Many Canadian businesses are faced with a conundrum: do they set up their website on a .ca domain or on a .com domain. There are pros and cons for each, and some of those are related to SEO, to the rankings that the website can achieve in the search engines Read More

Maybe it's time for a serious marketing mindset shift. If you TRULY want to be successful , then you need to change your thinking about what marketing IS Read More

Experian Hitwise recently announced that “Facebook” was the top organic search term in the U.S. during the four weeks ending March 27, 2010 amongst the three major search engines. This means that Facebook related terms accounted the top spot for Google, Yahoo and Bing. Read More

Okay it’s competitive out there. That said... there are jobs. So if you are prepared to put the hard work into your job search success is likely to follow Read More