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Anyone contemplating doing business with you will go to Google or another major search engine and research you, your key executives and your company. What they find in the search results will determine whether you have a new client/customer or whether that potential client has been driven away by negative comments and an overall negative perception of you, your company and your executives. Read More

I have been running through a lot of questions in my mind lately… but there is one question that keeps popping up, “Has sales become a role where only the elite survive?”

Chad Levitt from the New Sales Economy blog recently invited me for an interview on his site. He asked me some great questions and I decided to lay it all out there and share my perspective of what front line sales people ar Read More

It was a college prank, but I'm sure at least one driver must have driven up to the sign, stopped, and turned around. This happened even though there was no road construction, no bridge out, and no tree on the road from a logging truck. Read More

Thoughts on when it is okay to fail and when it is not okay to fail. These meditations focus on the contests in sales, as well as the contests in life. Sometimes it is okay to fail, but never when it is a failure that could have been prevented by additional effort. Read More

A slow and steady approach to sales and prospecting yields gr4eater results in sales and allows you to avoid the usual "ups and downs" of selling. Develop the discipline to maintain a key activities throughout the cycle instead. Read More

It is tempting to ask them for their opinion on your business idea, marketing campaign, website, branding etc. It is quick and you think you will be able to take the best action based on the results. Unfortunately this is not always the case and whilst they may mean well, their opinion may throw you off the marketing success path. Read More

By utilising mobile technology, listening to the customers needs and expanding into applications small businesses can revamp their websites this year, writes Matt Gibson, a BIMA award winning Web producer and director of production at London based digital agency Cyber-Duck. Read More

It’s getting to be quite a social jungle out there, even before the announcement of Google Buzz, and that’s a good thing – particularly if you’re an individual or business ever on the lookout to attract new customers and stay connected with existing ones. Read More

This title isn’t some cynical reference to Big Brother. It’s about the first, basic layer of scrutiny that potential customers give YOU: small businesses, consultants, freelancers and entrepreneurs, and you may not even know it. Read More

PR or Public relations is about shaping and projecting an image as a key element in the drive for success. Top executives now consider a good image as a basic resource in the same way that they view finance or people. As the interaction between the government, industry, the environment, and the public becomes extremely complex, Public Relations has become an inevitable component of corporate aff Read More