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As you can see in the first chart, biographies are the most popular project people seek. Everybody has a story to tell. Yes, most “biographies” are in fact autobiographies. The three other popular genres are business manuscripts, online writing and fiction manuscripts. Read More

I’ve conducted 100′s of interviews over the years and I almost always start with the same first question because it works. Read More

Corporations are making good profits and have record levels of cash. Conversely, employment is way off traditional post-recession highs. How come? Read More

Use this one page performance evaluation template featuring 14 key employee capabilities with just 3 questions to answer. Read More

Use this one page B2B marketing brief and avoid the pitfalls that will inevitably lead to extra expense and time delays of your important communications. Read More

Here's my definition of marketing which is based on over 25 years as a B2B and B2C marketer. What's yours? Read More

Not everyone’s a winner in the Groupon arena. Last week, the online coupon giant launched its first effort to get into big-ticket retail, with a $500 voucher toward a new car sale at a Michigan dealership. Read More

What do you think is more important in B2B marketing, the strategy or the execution of a program. Have to choose one! Read More

The Introvert's Guide to Leadership reviews 6 steps introverts must take to be successful leaders, and examines the difference between introverts and extraverts. Read More

Why do reps miss their sales quotas? Two big reasons: Poor sales leadership and an uninspired compensation program. Read More