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One of the most challenging and most commonly misunderstood components of successful business-to-business marketing is lead generation and nurturing (or 'demand generation and management') Read More

If you value reader engagement and long-term relationship building over SEO, this list is a must-read Read More

It's great to have an attractive website, but if it can't be understood by the average user,you've wasted your money. Usability and simplicity are two important features of website design. Improve your website design with tips from my Mom Read More

Discover how you can manage your personal profile and facebook pages without overlapping the two via privacy settings and posting methods - Part 1 of 2 Read More

Great lessons on business and blogging straight from the world of Rock and Roll. The Doors, Judas Priest, Peter Framton and others Read More

Are you irritated that your web developer and SEO keep asking you for content? Want to know why? You can feel the frustration dripping through in this post (which makes it a little funny) but if you are planning a website project or looking to improve your site, this piece of perspective could be really useful to yo Read More

Today, many companies are limited in what can be allocated to marketing budgets; therefore, salespeople must generate sales leads. This article considers the affect the social network website, LinkedIn is having on sales lead generation, outlining how salespeople are using it to add new opportunities to prospect lists and to plan approaching prospects, to avoid the dreaded cold call and potential rejection. Read More

A great post on writing strong blog posts and some tips on how to do just that. Read this the other day and thought I'd share - some excellent pointers Read More

What is the main purpose you blog? Perhaps it is to make money. Or it might be to spread information. It might be to change people’s minds or just to rant. Or it could be to have fun. Even though your blog is serious business, it's time to put the fun back into blogging. Put on your smiles and follow these tips to being a more fun-loving blogger Read More

I hate it when people think just because they have a fancy job title that it qualifies them automatically as a leader. We don’t see this issue too much with small businesses, but more with your big brand businesses. So what if you’re the CEO, President, Director of whatever – if you don’t have what people gravitate towards, then you really have no power with the company you are supposed to be in charge of. We see more people flock to those that are the true leaders of a company because they possess the knowledge, right character and the simple fact that they care about people without having the big fancy title. This makes them the authority figure that is going to make the big boss sweat. Big brands need to take another lesson from the small business owners on this one. If you truly want to be the go to person in your company here are a few things you will need to know.
Question Of The Day:
What qualities do you think a leader must have Read More