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Small-business exporters may face a problem in obtaining money from their lenders to buy or produce the goods or services to fulfill an export contract. They may not have the collateral to obtain sufficient working capital loans from their banks, particularly in times of tightened credit. Enter the Export-Import Bank of the United States, the g Read More

WHY do some people reach their creative potential in business while other equally talented peers don't? The Stanford psychologist Carol Dweck believes that the answer to the puzzle lies in how people think about intelligence and talent. Those who believe they were born with all the smarts and gifts they're ever going to have approach life with Read More

Being first doesn't guarantee success. If anything, being first is fraught with more peril; since you don't have anyone to copy or compare to. And, depending on how innovative your product offering, you might be too early for VCs to get it too, making raising money even harder. Often, when a space heats up, after the first few companies have gone Read More

Commitment to a goal or person or ideal is a very powerful step. Great things happen when you do. This post explains why. Read More

The internet is a copy machine. When copies are super abundant, stuff which can't be copied becomes scarce and valuable. From my study of the network economy I see roughly eight categories of intangible value that we buy when we pay for something that could be free. In a real sense, these are eight things that are better than free. Eight uncop Read More

Getting users engaged with your content can result with a sale, subscription, bookmark and return visit. One of best ways to increase reader engagement is to make sure that your site architecture interlinks related content and displays them in a way which encourages the user to click around. If the first article doesn't result in a subscription, t Read More

Interesting take on how to get almost instant notoriety and PR for your company on a shoe string. Read More

Developing a Marketing Plan is nothing more than setting goals and making a to-do list that will get you there. It's really not much different than planning a party. You're basically creating a plan for inviting more people you love to give you money and then tell other people why they should give you their money too. Sounds like a party to me. Read More

Even though bizSugar is missing, it's a good list and includes some blogs I wasn't familiar with. Read More

It should be a simple thing but simply saying, "Hello, welcome to our email list", isn't the way to invite or welcome new subscribers into your database. Could not knowing what to say to new members be what is keeping most email marketers from sending welcome messages? It definitely could. Which brings me to the point: just what should an email Read More