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Don't look now but Willy Wonka is back and his name is Tiger Woods. People are buying Nike Platinum golf balls in hopes of finding their "golden ticket" for some tee time with Tiger a la Willy Wonka and the Chocolate Factory. Nike's marketing campaign builds on the classic children's story to resonate with golfers in a modern-stay fairy tale Read More

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It's free. Easy to use. Adaptable in all browsers. Be who you want to be, how you want to be, where you want to be—Google's new, 3D social reality, Lively has arrived, and it's already sending Second Life down to the pit. Read More

WHY do some people reach their creative potential in business while other equally talented peers don't? The Stanford psychologist Carol Dweck believes that the answer to the puzzle lies in how people think about intelligence and talent. Those who believe they were born with all the smarts and gifts they're ever going to have approach life with Read More

Being first doesn't guarantee success. If anything, being first is fraught with more peril; since you don't have anyone to copy or compare to. And, depending on how innovative your product offering, you might be too early for VCs to get it too, making raising money even harder. Often, when a space heats up, after the first few companies have gone Read More

Commitment to a goal or person or ideal is a very powerful step. Great things happen when you do. This post explains why. Read More

The internet is a copy machine. When copies are super abundant, stuff which can't be copied becomes scarce and valuable. From my study of the network economy I see roughly eight categories of intangible value that we buy when we pay for something that could be free. In a real sense, these are eight things that are better than free. Eight uncop Read More

We can all use reminders to vacation. Rest, re-creation, time away from the job lets you recharge, reignite, reconnect. Many, many times I find the best solutions come to me when I'm not sitting at my desk. Read More

Every small business owner needs an effective way to recruit, qualify, interview and hire the best talent. This company offers the best solution. It's my small business resource of the week. Read More

Studies of customer profitability in many businesses have found that only a small percentage of accounts are responsible for all of the firm's profits once costs related to acquisition, service, and support have been factored in. The staggering truth is simply this: many customers cost more to serve than they bring in revenue! Read More