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First things first – your startup needs a name! This may seem a silly and frivolous task, but it may be the most important decision you make. The name of your business has a tremendous impact on how customers and investors view you, and in today’s small world, it’s a world-wide decision. Read More

Stop creating dull social media content! Here are five steps to creating social content that your followers want to share. Read More

Time management is not about working longer and harder. Time management is about working in ways that allow you to make more progress in less time and effort.

Time management is about taking efficient action. Not about taking massive action.

More work is not the goal of time management.
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No matter what kind of website you have, be it a single page website, a blog, an eCommerce website or a site offering some service or software, About Us page is equally important in all the sites. Read More

If PayPal had failed you in the past, now is a time to celebrate. There is now a real alternative to PayPal without the hefty transaction fees. With PayStand, sending and receiving money just got cheaper. Read More

If you are not using content to convert your customers, then you're clearly missing out. There are some content strategies that you can employ so that you can get the most out of your content marketing efforts. Read More

Today, people are using social media sites more and more to get the news. The Pew Research Center’s Journalism Project analyzed data about social media ... Read More

I met Gini Dietrich after posting a review of her book Marketing in the Round, co-written by my friend Geoff Livingston. Geoff shared the review with Gini on Twitter. In no time, Gini and I started a friendship that continues today.

I don’t say these things to name drop or to gush over Gini. I s Read More

If you visit a blog and there’s no comments on any posts, do you immediately leave?

Similarly, if no-one’s sharing the posts on social media, would you?

It’s more likely if you post more often that you’ll get less comments and possibly less sharing on social media. Read More

Story telling has fashioned civilization, destroyed cultures and built up nations.
Through stories people have been persuaded, inspired and nudged to act out a vision.
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