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On the weekend as it was raining and cold I decided to do a bit of a spring cleaning with my web browsers. As I doing this I discovered all these pages I had bookmarked to read later and perhaps take action. As it would have taken hours to go through them all I deleted them. Here is what I do now to take action Read More

With a little bit of variation and some easy-to-implement changes a business blog post can be transformed into a unique, creative and more MARKETABLE reading experience Read More

Infographics have emerged everywhere and businesses and organizations are using them to tell sweet stories (and sometimes sour ones ) about what’s happening inside and outside of their establishments. This article teaches the importance of using infographics in your business communication activities Read More

It took Harley-Davidson years to nurture and cultivate an image and brand. The result? An American icon and legend! In the 1970s, it took only a few short years to destroy all and almost bankrupt the company. The story and great lessons from a chapter of business history.. Read More

In a world of identity theft and the selling of customer information, how you handle the data collected from customers says a lot about your business. It also says a great deal about the amount of trust customers are likely to put in you. The Better Business Bureau has put together this video and post to share some tips on how to deal with customer information and how to protect the information with which you have been entrusted Read More

What's in a name when picking one for your business. Quite a lot, say some entrepreneurs who fret over what to name their new venture during startup. Not only will the name you choose stay with you for a long time, but it will communicate much about your values and your business to customers. It will be a first impression but must also leave a lasting impression and with all of this said, here are some other thoughts from Wharton Entrepreneurial Programs Read More

Why is it that Amish small businesses succeed twice as often as other small businesses when owners lack education, common business tools (phones, computers, etc.), advertising and formal training? What do Amish small business know that other owners don't? What are their secrets? The answers are now revealed Read More

Are you being commoditized? In his book The Lexus and the Olive Tree, Thomas Friedman writes, “a commodity is any good, service or process that can be produced by any number of firms, and the only distinguishing feature between these firms is who can do it the cheapest Read More

Google Places (formally Google Local Business) is a great way to get your local business featured predominately in the Google listings. It is also a great way to drive targeted buyers to your business. Here are 13 Tips on how to increase your ranking on Google Places Read More

You’ve set up your Facebook page, uploaded your pictures and gathered a few followers. Well done. Now comes the hard part. What are you going to say to those followers? How will you keep them coming back for more Read More