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In what is becoming an increasingly competitive business environment, advertisers are beginning to turn to an alternative approach to communicate their messages to their target audience. If the separation between blog posts’ editorial and advertising sides was once a gulf, it is now diminished to the size of a sidewalk crack. Read More

Time is always a factor in business so speed becomes a competitive advantage. Are you and your company optimized for speed? Overcome the cost of missed opportunity by making “No one is waiting on me” a key strategy. Here’s how to make speed of response or delivery into a client benefit. Your job may depend on it Read More

I had planned to publish my annual blog report VIII on my 8th blogiversary on May 7, but it got stuck in the pipeline! ;) After eight years of blogging, I thought I could celebrate, so I went to 3 Små Rum (3 small rooms in Swedish) pub and had one bottle of Three Philosophers beer Read More

Last week while we were hard at work a Bugatti sold for $30 Million, a Picasso fetched $117 Million and the proud owner moved into his $1 Billion condo! So when pricing our business goods and services, do we market toward the "Average Joe" or the obscenely-rich? An offbeat look at the issue of setting biz prices Read More

By now, we all know that mobile web is the next biggest thing. Even a report from Morgan Stanley cemented the above theory by stating that the mobile web will supersede desktop Internet by 2015. Naturally with the rapid growth, mobile ads too will grow as well. But how effective are they? A recent article from eMarketer newsletter, tries to unravel the effectiveness of mobile advertising. Read More

Jim Kukral recommends this 28-page free report on content writing and SEO from the folks at Copyblogger. You can download it straight from a link on Jim's site. I haven't read it myself yet, but honestly have great respect for the Copyblogger team so it's on my to-do list. Hey, if anyone else has already seen this report and would like to give some feedback, please leave a comment below Read More

What can you learn about online video marketing from classic old TV shows? Quite a bit, we think. From "Star Trek" to "Gilligan's Island" to "Bewitched" and "The Andy Griffith Show", here's a fun look at how lessons learned from those great old TV classics can be applied to online video marketing for your product, service or other business. Tune in to find out more.. Read More

What can you learn from successful brands like Cracker Barrel about keeping customers coming back and always engaged with your product or service? As it turns out, some fairly simple steps keep customers engaged and not only coming back for more but staying longer once they do find you and visit. If loyal customers should be the goal of every small business than reading this post is key to finding success Read More

If you want to change your business, your employees and your life, why not change all the situations that are keeping you where you are? It may be simpler than you think. The smallest change can make huge alterations in your business making you more competitive, more productive and more efficient than you are today. Watch the video link and take a look at how you can discover the best way to improve the situations that impact your business and how to change the Read More

Leaving comments on blog posts can be a great way to promote yourself and your product. There are rules though and here are 10 tips you should consider Read More