BizSugar.com › User › Shelly › Voted

Learn one of the best kept sales secrets: the power of humor to close the deal. Read More

From the Page: "Advertising and promoting are important marketing tactics but they are not nearly as crucial as the process of understanding your market. Marketing is like hunting - advertising is a lot like firing your gun at your target, but just '"firing your gun' doesn't do you any good if you don't know where the game is." Read More

Online shoppers may have a new way of finding out which etailers have the items they most want to buy. And etailers should take note. By allowing users to learn if an item is available in real-time, etailers have a better chance of creating a loyal buyer. Read More

At a single trade show, you can expect to receive a stack of business cards in the double digits. And while a good networker is enthusiastic about receiving them, no one looks forward to reviewing an indiscriminate pile of contacts. (Most probably don't bother.) Here are tips for a card worth keeping. Read More

The author explores stress, burnout and managing one's energy, along with a powerful idea for getting out of your funk. Read More

Many X'ers are not thrilled with corporate life. They tend not to trust institutions in general and deeply resent the Boomers' confident assumptions that they will be motivated by the same things that Boomers have long cared about. Many plan to leave corporate life "soon" — to start entrepreneurial ventures or work for smaller companies. W Read More

This industrial company's business buyers keep asking for more videos. Do they feature Angelina Jolie? No. The star is solder paste. (Go figure.) Buyers are begging to see more videos (aka ads). Read More

A new industry promises to help counter negative search results on the Web. Hiring one of these fixers may make nasty comments go away. Read More

Getting a round of funding from venture capitalists is not really "success". Sure, it demonstrates that some really smart people think the opportunity is big enough to invest money in it, but it's not success. Sure, it provides some credibility that will help recruit employees, get customers and sign-up partners -- but it's not success. Read More

Who should get health insurance, how should they get it, and who pays? Those three questions are at the forefront of the current controversy over health care and will provide the framework for the great debate that will begin once the presidential primaries end and the general election begins. Small business owners, of course, have a huge stak Read More