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I do not agree with the author, but I link to this article for the conversation it creates. There's meaning in these sorts of discussions, even when you disagree. If nothing else, they bolster your resolve as an entrepreneur and owner. Read More

In my previous article, I wrote that public relations may be better positioned than advertising to weather the current storm of major newspapers in financial trouble some of which are going completely digital. An interesting survey was released recently, which not only seems to support this point, but provides an interesting perspective into t Read More

For many growing businesses, responding to requests for proposals (RFPs) plays a major role in a business development plan. But it's also a task that can hone a company's performance and improve its chances for getting new customers. Here are seven tips for making your proposal stand out among the competition. Read More

We're visual people and we often make purchasing decisions based on an image alone. Our vision is our primary sense and we rely on it to make quick assumptions about people and products. This means image can play a strong role in both the branding of your business as well as your profitability. Here are a few ideas on how to use great visuals to m Read More

What's SHOP? It's a bill in the Senate, supported by Democrats and Republicans, unions and businesses, that would make it easier for small businesses to provide health insurance to their employees. Read more about it here. Read More

Ever wondered why your customers choose not to buy from you? I'm talking about the good leads, folks who fit your target market to a tee, people for all intents and purposes should be buying. I believe there are four reasons these people don't buy, work on these and you'll go a long way in converting some of those customers who are currently going Read More

With all the press and buzz about Facebook, Twitter, and other social networks, one site not commonly known as a social networking site has emerged as just that. With recent social features (and new ones coming with regularity) YouTube is quickly positioning itself as the respected social site for small business. Read More

The No. 1 reason customers stop doing business with a company is a perceived attitude of indifference. They don't think companies care about them, as a valued customer or as a person. Trusted business relationships, much like friendships, require time and regular contact. Here are three action steps to show your customers the love. Read More

For small companies, hosted software costs can add up fast. So cloud computing is for the birds! Read More

Ask a dozen entrepreneurs why they started a business and you'll get a dozen different answers. Talking with others entrepreneurs about their experiences, insight, and perspective on business and life can be very informative and inspirational. I can't think of a better role model than Janice Bryant Howroyd, the founder and CEO of ACT 1 Perso Read More