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Like it or not, Social Media is part of our daily life, if you run any blog or any other venture than Social Media becomes even more important looking at the great marketing prospect of Social Media. Read More

Social media is a good thing. There’s absolutely, positively no doubt about that.

Except when it’s a terrible thing, of course.

How could it be so terrible?

Just ask Paula Deen.

See what Hillary Clinton has to say about it.

Remember, Clinton was slated to win in 2008 until Obama’s so Read More

A call center can have a significant impact on your firm’s success. Hence a call center’s performance needs to be measured, evaluated and improved, if possible. Read More

There are three ways to create a contextual call-to-action that generates qualified leads. Gini Dietrich provides a detailed guide on just how to do it. Read More

Facebook announced several changes to the way the site determines what you see in your News Feed. Just don't call it EdgeRank! Read More

People who can’t manage their own lives don’t make good entrepreneurs. Small businesses require multi-tasking, work prioritization, and decision-making, with no entourage of assistants and specialists. That’s why Fortune 500 executives usually don’t survive as startup CEOs. Read More

Even though the way that link building is executed has changed due to stricter rules that Google has set forth, it’s still an important component of an SEO strategy. Inbound links pointing to your site are still a part of the search engine ranking algorithm and how the search engines determine ... Read More

Many B2B companies use their long-form content, such as white papers and on-demand webinars, as a form of lead generation. Readers simply give their email address in exchange for access to this gated content and they get great (hopefully!) information and the B2B website gets a new email address ... Read More

As the primary action for protecting your online reputation, you must separate your personal life from your professional life online. Read More

Google’s search algorithm consists of more than 200 signals. Among those signals, crucial ones are Domain Authority, Page Rank, Backlinks, Anchor Texts, and Query Deserves Freshness. To find the most influential signal, however, is debatable. Nevertheless, QDF (Query Deserves Freshness) is a vital Read More