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Majority of startups fail in the first 3 years of their existence. But it doesn't have to be this way for you. These tips can help you ensure you don't meet the fate of others. Read More

How confident are American entrepreneurs about their business idea? A Northwestern Mutual survey carried out by OnePoll reveals one in seven think their idea is so strong it could change the world and have a dramatic impact in the chosen industry.
This level of confidence is commendable and even n Read More

I want to write a short note as the editor of this site. I have now finished Seth Godin’s book, This Is Marketing, and then I read the extra material, I saw that I wrote “neophytes,” instead “neophiliacs.”

As a (rational) egoist, I have some issues with the way Seth Godin is talking about selfis Read More

Are your breath your way to success?

Today Carina and Martin talk about interesting contemporary science and a special study from professor Emma Seppälä, Stanford University.

How your breath can help you in many different situations, have positive effects on your well-bein Read More

Every morning, 7 year-old Glenn Cunningham and his brother Floyd arrived early to light the pot-bellied coal stove that heated his country schoolhouse. On one of those cold mornings, an accident occurred that changed his life forever. Read More

Team QXAS offers three solutions to help you get the most out of your accounting outsourcing staff during the 2019 tax season. Read More

SEO is a major concern for a lot of businesses. And many of the ranking or analytics tools out there are difficult to make sense of if you’re not experienced in the field. But Nightwatch offers a tool that is meant to be flexible and intuitive. And the company behind it has an interesting backstory Read More

Stand apart from the competition - Find out how to make the core elements of visual identity branding work for your business and your customers.

Being recognizable, giving personality to the company and differentiating it from its competitors are the three main functions and backbone of this ide Read More

Diversification is a crucial step to take for any small business looking to thrive in today’s marketplace. This article highlights how to easily get your business ready for diversification. Read More

One of the reasons that learning about branding is so confusing is because people use the words “brand” and “branding” to mean so many different things. Below I’ve listed 13 different definitions of either brand or branding and I think they are all valid definitions.

I sincerely believe the best Read More