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Above all, email marketing helps you generate more sales. So without further ado, let’s talk about the best email marketing strategy shared by over 45 experts. Let’s get started Read More

Price isn't always the deciding factor - use the right strategy because price matching could be a dangerous race to the bottom for your business.

Price matching is a common strategy used to help ensure that a business doesn’t lose a customer simply due to a lower price. There are a lot of things Read More

Planning for the opening is a crucial phase in any hotel launch. During this time, you have a chance to anchor yourself in the local market and capture mindshare with future guests. These tips set you on the path to achieve this and avoid becoming one of the 60% of projects that fail before opening Read More

I believe it’s a two-step process. The first, obvious step is to have amazing content and share it to your social media channels. In other words, make your social media channels something people will want to follow.

But that’s too obvious, so I won’t dwell on it.

The second step is to leverag Read More

On the heels of Hurricane Florence, businesses should be aware of tax breaks to help them through weather disasters resulting from nature or humans. Tax relief can help ameliorate the financial cost from the damage or destruction to your business property. Read More

From the time we enter kindergarten to the time we retire from our careers, our lives revolve around the next “when I” statement. When I graduate from college, I’ll be able to do this. When I land this job, I’ll be able to do that. When I make six figures, then I will be happy. Read More

Staying well-informed about conditions in your industry gives you a competitive advantage, we discuss various ways you can keep yourself well informed. Read More

Have a look at our resource page for all you need to know about using Hootsuite for your social media marketing campaigns. Read More

The days of leadership without engagement are gone. With interactive social media and video everywhere, everyone needs to feel they have a relationship with their leaders, and every brand needs leader personification for customers to relate. Soon you won’t be able to name a business as one of your Read More

The days of leadership without engagement are gone. With interactive social media and video everywhere, everyone needs to feel they have a relationship with their leaders, and every brand needs leader personification for customers to relate. Soon you won’t be able to name a business as one of your Read More