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One of the hottest topics in the sales community right now is lead generation. Not just the big marketing programs that your company runs (and you rarely get any good leads from), but personal lead generation. Marketing efforts that you can start, manage, and see results from without any significant investment of time or money Read More

As a manager, how do you communicate with your team? Do you have a systematized, reliable process for sharing both large and small segments of information with your employees? Or do you rely on the default communication structure in any organization Read More

The law of supply and demand is one of those things we sales types ignore at our peril. Think about it in terms of finding vs. capturing vs. creating demand and how you get paid for each. Read More

Things go wrong in every business. Having a communications strategy and action plan for when this happens will help you manage customer expectation and their experience Read More

Is the debate on sales being art or science limited by the fact that science has little similarity to sales. A better comparison would be music or another art form, where you can look at the classics vs. the modern, and the constant back and forth between the two Read More

Why is it worth your time and effort to look at other people’s submissions? Well, for the same reason that you take the time to speak with people at networking meetings - because the value to you of participating depends on the relationships you build with other members Read More

An illegal Facebook marketing technique which blackhat marketers are using to exploit the loose account creation criteria on Faceboo Read More

This article shows you what your priorities should be if you want to succeed in web Internet marketing. Stick to these priorities and you will do well. Read More

Higher activity levels produce greater results when you are engaged in the right activities. Then it becomes a question of sustainability… and that sustainability is directly related to ROE Read More

Are investors like produce suppliers to the restaurant that is your business? Think about this for a moment and then read the post by Venture Capital investor Brad Feld relating this interesting metaphor. I'm not sure I really agree with it completely. Though this may be because my brain keeps getting tangled around the idea that a restaurant as a business would pay for its produce. But what Brad is suggesting here is that we forget the idea of the restaurant as a business and look at it as a metaphor for your business. Just as your business can't make products or create services at a certain level without capital so a restaurant couldn't make dishes without ingredients brought by produce suppliers Read More