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Companies benefit from sentiment analysis by knowing their online brand reputation, but there are certain individuals who can benefit from it as well. Read More

I recently read an article from The New York Times that discusses how call center agents can now identify their callers’ moods and emotions based on their intonations. As quoted on the article, “It’s not what you say. It’s how you say it.” Read More

Best Buy has found success by digging into its unique social media niche. Smaller businesses with limited resource can still incorporate many of Best Buy's strategies into their own social media operations. Learn how in this article. Read More

Companies both large and small have access to a growing stream of social data from an increasing number of sources. This stream is continually being enriched and renewed as our interactions unfold over time and as our ability to efficiently capture data about those interactions increases. Read More

We think our online business community is the best on the Web. This week’s community news and announcement roundup is a great case in point. It’s a look at some of the key issues on the minds of entrepreneurs like you. Read More

If you think that Big Data is only for large corporations, think again. Small businesses can boost their products and services by simply utilizing Big Data. Here are 5 benefits your small business can gain from Big Data. Read More