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Content marketing is not new. It just has a new name. The end goal is always to deliver free and valuable content to consumers in order to eventually convert them into a long term paying customer or consumer.
Read on to discover more about this marketing trend. Read More

Google remains king of search, and with changes being made to local search algorithms, small business owners should be sure to list their businesses on G+ local pages. Read More

Before you move from content marketing planning to execution, prepare for the long haul—explore the five painful truths of content marketing. Read More

Any solid social media plan will now include Pinterest. Small business owners, are you listening? This visual-focused social bookmarking tool has taken the Internet by storm, and its users are growing each day. Read More

Going paperless is helping companies save time and money, while getting even more done. Don't know how to get started? These six tools can help you start going paperless. Read More

Learn everything from how to write a press release to how to pitch a journalist in a single post. Right here. Read More

Growing your influence on Twitter takes time and effort. These tips from Anita Campbell will get you on the right path. Read More

If you haven't created an online video marketing plan yet, you're falling further and further behind your competitors. Here's why you need to come up with a plan today! Read More

Although Pinterest is widely accepted as the ‘women’s social media network,’ there are many opportunities for your small business to market to various demographics using this social platform. If you are a small business owner seeking to target men through digital media, don’t hesitate to include Pi Read More

Does your store or site allow product reviews and comments from customers? Did you know that these can be used by competitors to do negative SEO on your site? Here is an example of how one company almost got hit and 2 other things to think about if you have customer reviews on your site. Read More