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Hyperlocal marketing is nothing new – posters, flyers, door knocking, advertisements in the media – the idea of pushing your message to the people that you want to connect with locally the most is tried and tested. Read More

The following is a comprehensive guide on how one can properly start an effective Google Plus marketing campaign. Read More

Are you using Instagram for your company? If not, it’s time to jump on the bandwagon. Not only will your business enjoy showcasing your products, but you will also be able to use it as a tool for media outreach.
Instagram continues to be one of the hottest social media tools and it’s growing daily Read More

With social media and digital marketing becoming more and more important for small business owners, Instagram has also emerged as a popular social media marketing medium that can help boost your small business’s brand. Posting on Instagram can be fun and fruitful for small businesses, especially wh Read More

Wrapping up 2012, five hundred and thirty-six active portals existed worldwide, a number that has since skyrocketed due to an enormous amount of media attention and a Western push towards equity crowdfunding. Compared to 2004, for instance, crowdfunding-related headlines appear 9,990% more often to Read More

If your business actively engage the target market in social media, you should probably be looking to Google+. Here is why. Read More

Google pretty much dominates local search at the moment. When that works in your favor, you’ll see your company sitting atop the search results for many a local phrase. But if you’re not ranking high in local search, or not appearing at all, it can seriously impact your business. If people can’t fi Read More

Google+ continues to gain market share in the world of social media and is firmly the second largest service in terms of registered users. Read More

Knowing how much money your business is worth is an important part of being a successful eCommerce business owner. By knowing its value, not only will you have a better idea of how much you could sell it for, it will also help you predict your business’ potential value in the future. Read More

I kind of love statistics. I’m a bit of a nerd that way. So, I got really into these stats! Dealstruck provided a really interesting infographic pertaining to small businesses. It's a great way to reflect on your own journey. So, how do you measure up? Read More