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LinkedIn has revolutionised how we network for business and job search. It has made networking more accessible to the masses and less daunting by removing “the room full of strangers” scenario. As a result, larger numbers of businesses and jobseekers are embracing the power of networking. I recently trawled my connections and I was shocked to find that many connections.. Read More

Many small businesses start out being run from home. It's cheaper and smarter than investing in a pricey office, before your business gets off the ground. Also, if you're delivering a service, it may not be necessary to have an office or other facility.

This post outlines 4 (actually 5) reasons that you need a private mailbox service, such as provided by the UPS Store. For security reasons .. Read More

We seem to notice companies that provide good service. Often it isn't even "great" service that catches our eye. These days it appears that "good enough" is good enough to surprise us.
Have we become so accustomed to low levels of service that we have cause to celebrate when someone actually does what they say they will?
The disenfranchised, inattentive service rep does not surprise you. It is the one who has social skills, does his/her job and remembers to say "thank you" that you remember.
In an extended period of economic decline, as we rewrite society, effectively eliminating the "affluence" of the middle class, money will chase positive experiences. Why aren't more companies putting more focus on exceptional-ism? Especially as social media (the source of word-of-mouth) pulls ahead of other media in terms of growth?
That is the focus of this post on ideationz. Come visit, and please leave a comment.
Thank you. I mean it. Thank YOU.
Rick Pulit Read More

The about us page on a website serves as the great purpose of informing our visitors what our business does and what we can help them with. However, it is not the coolest kid in school and truly how many of your website visitors actually make it there? Probably not too many, since the home page seems to be the place to give a little snidbit about the business and the about us page is just a place to go for more detail. Let’s reinvent this page to make it popular and make it a place our visitors will want to check out on a day-to-day basis.
Here is what you can do to make the about us page cool for your viewer Read More

There are a number of challenges every business that is new to social media marketing may face... I have highlighted 7 of the most essential ones that every social media newbie ought to know Read More

COBRA benefits may allow you access to your employer's health benefits after you've left, but will you be able to afford them? With the subsidy all but gone in Congress, that makes COBRA practically unaffordable for many families Read More

Have you ever wanted to take a picture of your computer screen but didn’t know how to? Here is a great way to take those screen shots and share them with clients and prospects Read More

If you are in the market for business financing you may have noticed that the SBA is tentatively reporting a healthy increase in small business lending.

However, finding the right bank for your small business financing needs can still be a time-consuming challenge.

So just who is lending? And what is your best strategy for finding and approaching a bank? Here are five tips to help you find small business friendly banks Read More

One of the exciting parts about marketing is the ability to be original and creative especially as a small business owner. However if you just copy what someone else does it can harm your brand and confuse your customers Read More

Francisco Rosales shares eight power tools you could use if you want to turn your blog into a profit center. The total cost per month is under $100 Read More