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The content marketing revolution is upon us and that means we need to be more diligent than ever about our content strategies. This post details some common ways business is being let down by their own content. Read More

Most people consider content as king. That's SO 2010! The customer is king at last and it's all because of Social Media and permission marketing. A big hello to Seth Godin and Brian Solis! Read More

Last week I received an email from a friend about my blog. He told me that the my blogging daily is too much and that it was hard for him to keep up. Read More

Next time you’re ready to fire off an invitation on LinkedIn consider the person you’re targeting. What do you offer them? Are you trying to boost your profile or are you genuinely looking for ways to increase both your opportunities? Read More

After hours of slaving away at your keyboard, you’ve finally done it – you’ve completed what could possibly be the world’s most perfect blog post. Your arguments are solid, your sources make complete sense. You were clever, but concise; articulate but understandable. As you click the publish button Read More

Have you ever had a song stuck in your head that won’t go away? Wouldn’t it be great if you could get your marketing message to do that? It’s not really the whole song playing over and over; it’s usually just a few lines of the chorus on heavy rotation. Short pieces of content can be just as valuab Read More

As the head marketer for your small business you need an understanding and knowledge on all the key elements with your brand, market and customers to ensure your business us heading in the right direction. Here are a couple of areas you need to be aware of:

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Check out this conference for women in business, covering topics like leveraging social media and tips for business success. The Business Bootcamp for Wonder Women takes place in Atlanta on Feb 24-25. Read More

So many small business owners attempt to market their companies via social networking, and so many of them fail at it. These 10 tips are essential reading for small business owners and solopreneurs just starting out in social media marketing(and it's a good refresher for those already in the game). Read More

LinkedIn is an excellent resource for job seekers. But many professionals may be hurting their chances of making good connections through their use of common "buzzwords" in their profiles. Read More