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Blood, toils, tears and sweat go into building our businesse; however their values are very rarely a direct product of our efforts. A recent bidding war between HP and Dell pushed the stock price of 3Par from $10.00 to $33.00 over a two week period. The company ultimately sold for $2Billion. It Read More

Show me the money! Those famous words spoken by Jerry Maguire have transformed into the current business model for companies today. As long as profits are showing and wallets are growing, companies are quick to forget about the most important person contributing to their success- the customer.
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The number one priority for a small business is to keep costs down. By outsourcing IT and server hosting, and focusing on a core specialty businesses are able to make the most out of their budgets. For example, running a data center and having in-house IT is most likely not a core requirement for a Read More

1. Stop talking about your products and services and create valuable content.

2. Increase conversion rates on your landing pages by improving your buttons.

3. Build your thought leadership and digital influence through transparency.

4. Demonstrate commitment and increase your digital inf Read More

Are you making costly mistakes that are bleeding your business dry - without even knowing it? Understand your profit and loss statements to avoid unpleasant surprises in the future. Learn from these real life examples. Read More

In the beginning all businesses are just people playing out an idea. It’s never the other way around – there is no idea so big that it doesn’t need people to make it succeed. Investors know this, hence the saying “Bet on the jockey, not the horse.” A great jockey is a great role model. Read More

Email security is paramount. Businesses like yours rely on email to communicate among employees as well as with customers and partners, but it can allow anyone in the world to drop dangerous data into your small business network. Read More

In this article, I discuss the importance of "Surrounding Yourself With Excellence" and on how having a strong support environment is one of the most important elements to consider when you start your business. This will carry you through countless situations that you can’t even foresee when you’re Read More

We would all love it if everyone who visited our website opted in to it somehow via RSS, social media, e-newsletter, etc. Having someone opt-in to your website means that they are committed to your website because they like what you are doing. There are a lot of things that can affect your opt-in c Read More

So many people read about social media being the next big business platform. This is true. However, what they are really reading is: “Social media is the next place I can sell my product.” This is not precisely true. Selling on social media is not the same as selling on a website, or in a commer Read More