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Everyone knows that a huge aspect of Apple’s success is their remarkable store strategy, complete with the ‘Genius Bar’. These stores have, from the very beginning, exemplified a new standard for an in-store customer experience. Read More

For those of us who hate entrepreneurial networking more than Brussels sprouts, here are 3 ways to change your mindset and start loving it. Read More

SEO is not something that you sprinkle on top of a finished website to make it search engine friendly. Unfortunately, many people (including designers) think that SEO is something of an afterthought, the icing you put on top of a birthday cake before you light the candles. Wrong. Read More

A great speech is like a best selling book, powerful plot, strong characters, lots of action. Here is a simple evaluation tool to take your presentation to the next level. Read More

One Year On From The Launch Of Google+ - Just Who Is Using It? Beyond The Digital Industry Has Anyone Really Started Using Google+? Read More

The thing is, when it comes to your competition, they can easily copy your ideas, your products, your look and feel…..the one they they can’t steal is the relationships you build with your customers. Many business don’t realize that it’s the way you treat your customers that makes you different fr Read More

It might sound like a simple analogy, but keeping your eyes 'open' for opportunity, in order to facilitate ongoing business growth is key in strategic development and informing your business's trajectory in the long and short-term. Read More

Small business owners need to constantly work to learn how to improve. Whether it's a blog, book, magazine or conference, there are plenty of places to learn. These 10 resources will give you plenty to choose from. Read More

For the last few weeks, I have been busy preparing the new social media workshops that I will facilitate in September and October. I love teaching those workshops, as they give me the opportunity to talk about the importance of storytelling in the branding process. The conversations often lead to v Read More

It’s a constant struggle for business owners to achieve that ultimate balance of professional and personal time. And more often than not, work wins out. The real question is, how can you find happiness in the imbalance of it all? Read More