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It has never been easier to start a business ever before. Especially if you can build something online, software or services you can keep your investments low. Or not, I should know about this as I had my own bootstrapped company back in the days which I exited 2008. So let me say what I have learned, it might help you. Read More

Since April 2009, the Friday FREE White Paper List has cataloged over 800 FREE white papers without requiring a single email address or piece of personal information in order to download and review them.

The criteria used to select the best FREE White Papers of 2009 were based on the following factors:

* Arrangement: The white papers had to employ several S.A.M. techniques such as graphics, Read More

Microsoft's new operating system, Windows 7, is finally available for purchase and--amen--actually good enough to make even holdouts still clinging desperately to Windows XP want to upgrade after all these years. Debating taking the plunge? Here are 10 reasons why you'll inevitably want to earmark room for it in your IT budget. Read More

This is part 1 of a series by Jonathan I. Ezor, a guest blogger at The New Entrepreneur at Business Week designed to unravel the secret language of attorneys for perspective entrepreneurs and business owners. The premise, of course, is that whether or not a small business owner has hired an attorney to deal with these things he/she ought to at least understand this stuff. While there is no shorta Read More

January is usually a month filled with hope. For some, it's also filled with fantasies of unshackling themselves from their corporate desks, and becoming their own bosses. Although only a small percentage of people actually have the courage to take... Read More

A panel of attorney's discuss a wide range of small business legal issues from power of attorney to contracts at a meeting of the board of the National Association of Women Business Owners. This video from Small Business Television claims to include 25 small business legal tips within 25 minutes and honestly I didn't count that carefully. Also there is some exchange with the audience including qu Read More

Any marketer who is truthful and honest will tell you that social media marketing (SMM) is still an emerging concept. It hasn’t fully matured and there is no secret formula that will always work. Yet I continue to see seminars on social media pop up everywhere. This would be fine if most of them didn’t declare to have an “expert” speaker. I’m unaware of how anyone can be a true expert in social Read More

Less in not more. But more is not always more either. In sales, we too often believe that simply increasing activity is enough to generate increased sales. More often than not, it requires an increase in effectiveness. The key is treating activity problems and effectiveness problems differently. Read More

Average is the benchmark of those businesses that will one day fail or be left behind as others in the industry find ways to be amazing, which is defined by Encarta as “so extraordinary or wonderful as to be barely believable”. What you should be asking yourself is “What is the average and how can I be amazing?” Read More

Only 4% of US consumers follow a brand on Twitter and only 9% have become fans on sites like Facebook. Read More