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1. Realise that Linkedin is a complex and multi-functional tool; it's going to take some time to learn to use it wisely — Niall Devitt 2. Contact/connect with experienced users and ask them for their advice as to how best to use it — Niall Devitt 3. Know why you are using Linkedin — what is your primary goal? This will determine your strateg Read More

Many sales organizations and managers seem to accept the status quo the 80/20 rule brings. While it is very much prevalent, it can be overcome, but for many it is somehow easier to live with it than challenge it. Read More

This post talks about why SaaS is getting popular and enlists six benefits of going the SaaS way (Software as a Service) Read More

There are so many marketing tactics to choose from today that it can difficult to know which ones are going to give you the best return on your money and time and strengthen custimer realationships. One way to make the marketing tactic choice easier is to select your marketing strategies first. Your marketing strategy is your overall game plan. Read More

The concept of Augmented Reality (AR) is the source of much speculation in regard to the use it may have for marketing and more specifically the exciting possibilities it has for mobile marketing. Initially, the term 'augmented reality' originated from an artwork by Jeffrey Shaw in which a golden calf appears as a virtual 3D sculpture on a portab Read More

You can't expect to get the sale 100% of the time. Sometimes the sale is lost to conditions beyond your control. But it does help to understand more about those deals that slip through your fingers when they just may have been saved by foresight and a little more training. Read More

What is your small business branding theme for this holiday season? Do you have a specific promotion planned around your company and products this season? If you do, is there a unique design in place to tell the visual story behind the promotion? Have you focused on selecting the right colors or font for your design? Is your company's logo and bra Read More

In this video, learn tips for your business plan. They include not only the importance of assembling a description of the business you would like to start but also assembling the data that identifies the audience or customer base and the data supporting that your business will be a success. In fact, experts in this video by Bloomberg On Demand say Read More

These tips for business leadership come to us courtesy of BusinessBalls.com operated by Alan Chapman, Leicester, England. Another bizSugar user recommended one of the posts from Alan's site recently giving me the opportunity to check it out. In reality, the following post could be talking about tips for leadership in just about any field of human Read More

A strong brand is your greatest asset during good times, bad times and changing times. A great brand can elevate your business above the competitive fray by making your name familiar to your market and by shouting out your values: integrity, character, quality, effectiveness, and reliability. It doesn't matter if you're a large corporation or a sm Read More