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Social media is currently the best way to network and market ideas so that your consumer base can grow and develop. Read More

Last week I looked hard at the purpose for having business cards (What a Business Card Can and Can’t Do for Your Business), this week I’ll take on that other staple of most networking meetings – the elevator pitch. Networking and referral marketing can change your business; but not the way it is p Read More

If you own, manage, or represent a small business and want to take control of your online presence, our Social Media Boot Camp is perfect for you. Over the next ten weeks, we’ll post a new project each week to gradually build up your brand via social media. Read More

Success in sales is found through the execution of the fundamentals. But many salespeople believe success is found elsewhere, seeking it through shortcuts, gimmicks, tips, tricks, and secrets.

If the fundamentals are so easy, why then do we fail to apply them in our sales? Read More

My colleagues have been talking about OgilvyOne's contest to find the world's greatest salesperson.  I was curious about it, went to the website to read the Read More

The Cloud Computing Fear Factor Despite hesitancy toward cloud computing, is having an impact on the roles of IT executives, till now. IBM is taking on the private data storage, to ensure each users privacy. Read More

Before considering a mobile application development mobile marketing strategy for your company, review this guide on the success factors and failure potential of mobile apps. Read More

Your prospects may not be choosing between you and your competition, they may be considering doing nothing. Strong branding can help them overcome their fears. Read More

Know all those ’5 Steps to’ or ’10 Ways to’ posts you see everyone writing? Ever wondered why there are so many of them? Because they work. Because we all want answers to problems, or if we don’t need help, we probably know someone that does. Read More

Historically, clicks and click-through rates (CTR) have acted as the standard measurement for online banner campaigns. However, as consumers click on banners less and less, advertisers are encouraged to look beyond the click to measure success. With so much technology arising in the online space, Read More