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Knowing your market inside and out is one of the most essential tasks in running your business. You may think that market research is only for big corporations with big budgets, but in fact smaller businesses can take advantage of all kinds of free resources that are already out there for the takin Read More

Today’s consumer often looks for positive customer reviews before they spend their money. Your business will increase its credibility when it’s visibly backed by users who love your products and services. Not only that, but you could also extend your reach on the Internet if reviews are posted on t Read More

The business-to-business selling process is about executing the basics consistently. In fact, it’s not always the “best” company that wins a new customer, but the one delivering the best pitch. One basic approach, executed perfectly, can be successful time and again. With that in mind, here’s how t Read More

From the ashes of our own disasters and near-meltdowns we bring you a list of nine surefire ways to get canned and banned as a freelance web designer or developer. Read More

If you use a website to do business, you need to find ways to increase conversion. One type of tool to optimise your website is heat map tool. Read More

Microsoft's launch of Office 365 looks to take back market share from Google Docs, if they ever lost it. While has attempted to protect privacy, it looks like Microsoft has been busy in the development ring. Read More

Last week while attending BlogWorld I noticed a recurring discussion pertaining to increasing blog readership.  These discussions were part of the session Read More

Simply put, direct marketing is strategically important for cable and broadband marketers, and the time is right to institute direct-marketing disciplines and capabilities at a level above the tactical. Why? Because direct marketing represents a crossroads of two fundamental concepts: Read More

Fast-paced webinar drills on skills entrepreneurs and business owners need to increase market share. Read More

Provide quality content, promote quality content and they will come! Drop the paid links campaigns and start building a solid foundation for your online marketing with quality web content. And a lot of it. Read More