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Creating a customer signature experience isn't about your product or service touchpoint, it's about how your make your customers feel about themselves. Read More

When the economy seems unstable, businesspeople can feel shaky. Hysteria sets in, sending sales people, managers and CEOs running for cover, making panic moves that cause more problems than they solve. Avoid making costly mistakes by learning how to implement the top 10 tips to stay in control when your market feels out of control. Read More

Because customers often use price as the dominant factor in a sales negotiation, sales pros need to demonstrate that sometimes the higher price is actually a better solution — a higher value. Here's how asking the right questions and utilizing value-added selling techniques can help salespeople satisfy their customers without getting themselves c Read More

If you're having trouble getting your business off the ground, allow yourself to be as changeable as a chameleon, willing to try putting a new spin on what you have to offer. Here's how to pinpoint and capitalize on what your customers really want, adapting your approach accordingly. Read More

Are you looking for the best Internet marketing blogs to improve your skills and keep yourself updated on the latest insider knowledge? If you're like me, you're frustrated at all of the so-called “Top X Blogs” lists that use inaccurate and faulty metrics like Google PageRank, Alexa rank, and Technorati rank to determine overall rankings. Read More

In this video Gary Vaynerchuk answers how to monetize your blog or video blog with a practical illustration. Of course you need to have at least some traffic to pull in advertisers - but once you do, if the advertisers are not coming to you yet - go to them. Read More

Interesting look at key ways Gen X and Gen Y moms are different (especially in terms of buying habits and Internet usage!) Read More

Social media is about engaging in conversations with decision makers and influencers directly via the Internet. It's about community and collaboration. And, with the changing media landscape, there are a lot of ways to engage in those conversations — from blogs to podcasts to social networks— the list goes on and on. Read More

Fantastic viral marketing case study (you can show a doubting CFO) with hard facts and results. These savvy marketers created a wave of enthusiasm in a contest involving 31 bloggers over 31 days. It gave sales a big kick in the pants ... Read More

About a week ago, I put out the statistic that the typical, or median, size of an angel investment is $10,000. Many people have responded that they don't believe the number because they see companies receiving $250,000 to $500,000 from angels. But these numbers aren't inconsistent. Read More