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Perhaps never before in business has anyone been able to succeed so much by using so little!

Lessons abound from this 80s television classic. It's about resourcefulness, wit, improvisation, bootstrapping, and making the most out of limited resources.

Learn to succeed...the MacGuyver Way Read More

If you sometimes feel like you're stuck, or that your key employees are stuck, and that you can't teach an old dog new tricks, then you'd probably be interested in a fascinating piece in the New York Times that was entitled: Can You Become a Creature of New Habits Read More

Too many Marketing Companies practice Direct Marketing without taking the time to measure and report the results... they enjoy the results, but they don't try to figure out how they could do better. Read More

Have you ever wondered how social networking ads would look like back in the 1960s? Fret not, Brazilian ad agency Moma Propaganda has created an awesome ad series based on how they would like in that era as part of their “Everything Ages Fast” campaign for Maximidia Seminars. The series comprises of Twitter, Facebook, YouTube and Skype. Read More

Do you use a checklist to help you with sales? Here is a great way to organize questions and make sure that you cover off everything you should so that you can grow your sales Read More

“Life is a long lesson in humility.” James M. Barrie

At 20, I wasn’t humble. At 30, I thought about being humble. At 40, I realized I had a lot to humble about. At 50, I wondered how a guy like me had gotten this far. At 60, ?? Read More

With the combination of a wine glut, major industry rationalization, and global acquisition of Australian vineyard assets; the AWI finds itself heavily fragmented; unprofitable, except for three major players; with those three majors holding the majority of domestic and export market share. The bulk of the industry is forced to compete aggressively for the very small remaing share of the market, which is further pressurizing producers, who are being forced to export, or shut down. Unless the industry moves from a sales to a quality focus, attrition rates may remain at unacceptably high levels. Even with these pressures, the industry is growing in producer terms, exasperating the situation still further Read More

Manufacturing executives said it didn’t apply to them. (They were dead wrong.) Software development executives said it didn’t apply to them. (They were dead wrong.) Business & technology services executives said it didn’t apply to them. (They were dead wrong.) Sales executives, managers and professionals KNOW FOR SURE it doesn’t apply to them. And of course they are right. Right Read More

I firmly believe that the best thing small businesses and organizations can do to become more successful is to embrace and implement a focused brand development strategy. Unfortunately, there are too many businesses and organizations that either don’t understand branding, undervalue branding, or have misconceptions about how branding can help their specific situation Read More

A few years ago, I was talking to a sales manager. He was expressing some frustration, “I’m doing my job of selling, my customers need to start doing a better job of buying!” When you think about it, there’s actually a lot of truth to that statement — at least the “doing a better job of buying” part. Read More